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Mid-market outlook in Africa

July 3, 2025

The sixth, and final edition of Going Global is now available, spotlighting the mid-market outlook in Africa.

This edition explores how geopolitical shifts, regional reforms, and emerging investment priorities are shaping opportunities for mid-sized businesses across the African region.

Kreston Global in Africa

Kreston Global has offices in over half of Africa and ranks as the 10th largest network in the region. Its Africa network includes 27 firms employing over 1,500 professionals across more than 27 countries. In 2025, the network is set to grow further through strategic additions and expansions in key markets across the continent.

Mid-market outlook in Africa for 2025

Africa features nine of the top 20 fastest-growing economies, driving strong demand for accounting services, notably in Nigeria where Kreston Pedabo has achieved nearly 70% growth in two years. Angola has also attracted significant investment, inspiring expansion from Mozambique-based Kreston expert Dev Pydannah. In Ethiopia, TAY Audit Service LLP is focusing on youth development, recognising that 70% of the population is under 30.

We explore these themes and more in this edition. You can download the full magazine or browse the individual articles online here:

  • Angola airport; a new gateway for Africa: The Dr Antonio Agostinho Neto International Airport (AIAAN) is set to become a major African air hub, driving trade, investment, and economic growth across Angola and the wider region.

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